Welcome to sweetFrog® – where our goal is to create the best frozen yogurt experience you’ve ever had! You create your own combination of delicious, soft-serve premium frozen yogurt then finish it off with any toppings you choose. Our toppings bar is stocked fresh every day with the best ingredients for a light snack, a decadent dessert and everything in between.
Throw in a warm, family-friendly environment and our lovable mascots, Scoop and Cookie, and you’ll discover why customers across the nation are embracing sweetFrog! We’ve grown a whole lot since we began during 2009, but we’ll never get too big to get rid of our dedication to local communities. The F.R.O.G. in sweetFrog is short for Fully Rely On God, so we show that when you are a great neighbor everywhere we transfer to. Through local partnerships, fundraisers, and much more, our stores become part of the fabric that wraps their communities.
SweetFrog Premium Frozen Yogurt began when an entrepreneur and his family moved to Richmond, VA, in 2009. During that time, frozen yogurt shops were primarily located on the West Coast, nevertheless they became interested in the reasoning due to its simplicity and low cost. Even in the midst of an unfriendly economy, they felt time was right to enter the frozen yogurt market. The first sweetFrog store opened later that year in the Short Pump subdivision of Richmond.
Today, sweetFrog has grown by leaps and bounds (or hops)! Currently, sweetFrog has over 300 locations in america and lots of more internationally. In Fall 2018, sweetFrog was acquired by a wholly-owned subsidiary of MTY Food Group and is headquartered in Scottsdale, Arizona.
Sweet Frog (stylized as sweetFrog – Premium Frozen Yogurt) is actually a chain of frozen yogurt retail restaurants owned and operated by Sweet Frog Enterprises, LLC. Sweet Frog customers create their very own soft-serve frozen yogurt with lots of flavors and toppings from which to choose. Derek Cha, who immigrated to the United States from South Korea at age 12, will be the founder of Sweet Frog Prices. He opened the initial Sweet Frog shop in Richmond, Virginia in 2009, at a time when the United States economy was in a recession. Cha founded Sweet Frog on Christian principles. The “FROG” part of the name, based on Cha, is actually an acronym for “Fully Depend on God”.
The Sweet Frog restaurant’s interiors are painted pink and green, and the typical store consists of seven or eight frozen yogurt machines, toppings bars, and merchandise, a lot of which is focused on Sweet Frog’s mascots “Scoop” and “Cookie.”
Within the Fall of 2018, SweetFrog was acquired with a wholly owned subsidiary of Canada-based MTY Food Group Inc. of Montreal, Quebec. Located in Scottsdale, Arizona, during its acquisition by MTY Food Group, the whqhzq operated 332 locations in the usa and abroad, almost all of which are franchised.